Innovation

Taming transport

Making the most of mobility entails bringing the different stakeholders to the table and coming up with strategies that are beneficial for all.

06 December 2018

If you watch the promo video for UberAir, the ride-hailing company’s planned future business, it all seems rather sci-fi. A working mom steps into the lift of a city skyscraper and heads to the roof. She and a handful of other passengers climb aboard what appears to be part helicopter, part airplane and take to the skies, looking down on the congested city streets below. She arrives home just in time to sit down to dinner with her husband and children.

And then there’s the tagline: ‘Closer than you think.’

ITWeb Premium

Get 3 months of unlimited access
No credit card. No obligation.

Already a subscriber Log in