Features

Want to make money in Africa?

Leave your colonial attitude at home.

03 March 2015

A continent often associated with conflict, economic hardship and volatile markets. But many analysts and company leaders say businesses today are jockeying for position to secure a foothold in several high-growth market segments that make up the continent's commercial landscape. Mobility, connectivity and managed ICT services are the drivers behind GDP growth in countries like Rwanda, Nigeria, Kenya and Egypt.

But, before decision-makers purchase a one-way ticket to Kigali, Lagos or Nairobi, be sure to give that checklist another glance. Those on top of their Africa strategy agree that doing business in this part of the world is not for the unprepared or fainthearted.

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