Features

Facebook's Sub-Saharan opportunity

Facebook Africa’s regional director Nunu Ntshingila has helped steer the tech giant through uncharted waters.

30 September 2020

In 2004, Mark Zuckerberg unleashed a cat among the pigeons when he launched what has since become the lion of the social networking jungle. In so doing, he has become one of the most powerful and wealthiest people on the planet.

A decade after its launch, Facebook – supplemented by strategic acquisitions – expanded its footing into the Sub-Saharan market by officially setting up shop in Africa under the leadership of advertising and marketing guru Nunu Ntshingila.

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