Features

Design for adoption

Tony Christodoulou is clear that technology has a key role to play, but only if it’s designed to be used to achieve business objectives. Getting that right could stand as the mantra for his career.

30 March 2020

An enthusiasm for technology and a love of people aren’t always the most comfortable of bedfellows, but Tony Christodoulou is the exception that proves the rule. He believes that technology has a large and growing role to play in business and society but, at the same time, that it will only fulfil its potential if it’s designed for human use and creates value.

“You can have the latest in technology, but if it’s not adopted by your end-users, it’s worthless and can even set you back,” he says. “A big flaw in most project management methods is that they end once the change has been implemented, but that’s when the real work starts. Real success is not that you delivered a working solution, but that it’s being adopted, and you can measure the business benefits from its utilisation, and that means making sure your users can not only use it, but do – and achieve results.”

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