According to Kate Mollett, regional manager for Africa South at Veeam, when it comes to data management and local organisations, you can divide businesses into three distinct groups. There are those that are already on a data management journey because they view it as a strategic priority. There are businesses that are thinking about data management because they’ve experienced some kind of data breach in the past, which has forced them to accelerate their data protection strategy. And finally, there are businesses yet to get a handle on their data; they’re the ones still trying to figure out where their data resides and who has access to it.

No matter which group you fall into, all businesses have to manage some sort of data and having someone responsible for driving value from this information opens businesses up to a number of interesting possibilities.