CIO Survey

Bringing sexy back?

Recent articles in the international press suggest that a career in IT is becoming hip and sexy again after a lull during which technology didn’t rank as an attractive option.

01 August 2012

The change in attitude is being fuelled by the nerds-get-rich glamour of Facebook, with movies like The Social Network showing students making millions from their college rooms.

There’s even a name for this new hoodies-and-sneakers brigade entering the industry, with the word ‘brogrammers’ coined to describe the result of geek-meets-college-boy cool.

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